What Banks Can Learn from Tech
Looking at the success of others, we can see what consumers want. Something Apple, Google, and Amazon all have in common is that they thrive with simplicity. Consumers love the sleek, uniform, and easy-to-use features of Apple products. People love how easy it is to find information with a quick Google search. People love finding what they need, buying it with the touch of a button, and having it on their doorstep within a day or two. It’s the ease, the simplicity.